This premium wax, with a blend of Aloe & Coconut, smooths and shapes hard-to-hold edges and hair without flaking while nourishing & protecting against breakage, helping to leave edges healthy and tack-free.
HOW TO USE IT
Apply to the hairline using fingers to smooth in thoroughly. Follow with brush or comb to style as desired.
This deep penetrating leave-in conditioning cream uses a nourishing blend of Coconut Oil & Baobab Oil to impart lasting moisture while helping to protect against breakage. Leaving coils and curls manageable, hydrated and strong.
HOW TO USE IT
Apply a generous amount to hands, rub together, smooth product into dry or damp hair from roots to ends. Do not rinse. Style as desired. Use as a daily moisturizer or layering with styling products.
FEATURED INGREDIENTS
Baobab Oil, Coconut Oil
African Pride - Moisture Miracle Curl Mousse 8.5oz
African Pride Moisture Miracle Rose Water & Argan Oil Curl Mousse is a lightweight foam blend of rose water and argan oil made to condition hair while adding body, control and a flexible hold. Leaves natural styles defined, frizz-free and soft.
HOW TO USE IT
Pump into hands and work through damp hair from roots to ends for even distribution. Air dry natural hairstyles or sit under a hooded dryer for roll sets.
FEATURED INGREDIENTS
Argan Oil, Rose Water
African Pride - Moisture Miracle Gel Black Castor Oil 18oz
This weightless, moisturizing, and alcohol-free blend uses the natural benefits of Black Castor & Jojoba Oil to define and shape coils and curls without flaking; leaving hair hydrated, frizz-free with lasting hold and shine.
HOW TO USE IT
Apply to small sections of clean, wet hair. Smooth into the hair in a downward motion. Follow immediately with a styling brush or comb to define each section. Scrunch coils & curls as needed. Allow to air dry or sit under a hooded dryer.
This gentle cleansing formula removes dirt and buildup from hair without stripping hair of its natural oils. Using a blend of Honey & Coconut Oil to deeply penetrate and hydrate natural coils and curls, leaving the hair soft, nourished, and with natural shine.
HOW TO USE IT
Apply a generous amount to wet hair, and massage it into a lather. Rinse thoroughly and repeat. Follow up with Moisture Miracle Nourish & Restore Conditioner.
This moisture-restoring blend uses the natural conditioning benefits of Honey and Coconut Oil, with the restorative benefits of Chocolate (Cacao) to transform dry coils and curls leaving them hydrated and nourished.
HOW TO USE IT
After shampooing withMoisture Miracle Nourish & Shine Shampoo, apply generously to wet hair. Massage into hair from roots to ends. Detangle. Leave it on for 10-15 minutes. Rinse thoroughly. Follow up with any Moisture Miracle Leave-In Conditioner.
This leave-in curl moisturizing milk restores natural coils and curls by providing daily hydration and minimizing knots for easy styling. Its nourishing blend of Aloe & Coconut water revitalizes each strand, from root to tip, leaving coils and curls frizz-free with a hydrated shine.
HOW TO USE IT
Apply to wet or dry hair from roots to ends. Finger detangle. Do not rinse out.
This detoxing and restorative clay masque uses the clarifying benefits of Moroccan Red Clay to remove impurities and product build-up from hair. Shea Butter replenishes moisture while strengthening the hair; leaving you with soft, hydrated, coils, and curls.
HOW TO USE IT
Section clean, wet hair. Apply generously from root to ends. Cover with a plastic cap and sit under a hooded dryer for up to 15 minutes or cover with a plastic cap and warm towel. Let sit for up to 30 minutes.
This versatile curling cream blends Shea Butter and Flax Seed Oil to provide deep moisture, lasting definition, and radiant shine; leaving coily and curly styles smooth and bouncy with soft hold.
HOW TO USE IT
Section hair, apply a small amount to hands, rub together, and work product into dry or damp hair. Do not rinse. Style as desired.
Perfect for: Twist-outs, braid-outs, finger coils, rod sets, and wash-and-gos.
FEATURED INGREDIENTS
Flaxseed Oil, Shea Butter
African Pride - Olive Miracle 2 in 1 Shampoo and Conditioner 12oz
Our shampoo formula is a unique recipe combining the finest African miracle herbs, oils and natural ingredients to help repair, condition and rejuvenate dry, damaged hair as you shampoo. It cleans and moisturizes your hair, while restoring its natural body and shine. Now you can moisturize and revitalize your hair while you wash it with African Pride's Olive Miracle® Moisturizing & Detangling Shampoo Formula.
HOW TO USE IT
Wet hair thoroughly. Evenly massage into hair and scalp with fingertips – not nails. Rinse. Repeat. Style as usual.
FEATURED INGREDIENTS
Olive Oil, Tea Tree Oil
African Pride - Olive Miracle Braid Sheen Spray 12oz
Discover our Olive Miracle® formula for silky smooth deep conditioned hair and a moisture-rich healthy scalp. African Pride® Olive Miracle® Magical Growth Sheen restores hair’s natural beauty and boosts shine. Use daily to revitalize dry, dull hair for a softer, silkier, healthier looking shine.
HOW TO USE IT
Hold can 10 to 12 inches away and lightly spray hair. Style as desired.
FEATURED INGREDIENTS
Olive Oil, Tea Tree Oil
African Pride - Olive Miracle Braid Sheen Spray Extra Shine 12oz
African Pride Braid Sheen Spray instantly nourishes hair and scalp adding moisture, softness and natural shine to your braids. Use daily for stronger, healthier, shinier hair and scalp. Soothes braid tightness and soreness. Softens, adds extra shine, moisturizes and conditions. Excellent for locks and twists.
HOW TO USE IT
For best results, use daily. Spray on scalp and braids as needed.
FEATURED INGREDIENTS
Olive Oil, Tea Tree Oil
African Pride - Olive Miracle Deep Conditioner No-Lye Relaxer Kit Regular
OLIVE MIRACLE® CONDITIONING Formulated to help strengthen and protect hair during the entire relaxer application process. This conditioning Anti-Breakage No-Lye Relaxer System leaves hair softer, smoother and more nourished than ever before. Our new vitamin-rich post-relaxer Aloe Vera Deep Treatment Conditioner packet is infused with Aloe, Castor & Biotin to deeply condition, moisturize and protect.
HOW TO USE IT
Read the step-by-step instructions found in the kit completely before using.
FEATURED INGREDIENTS
Aloe Vera, Black Castor Oil, Olive Oil
African Pride - Olive Miracle Foam Setting Mousse 8oz
African Pride® Natural Salon Care Foam Setting Mousse is a non-flaking, alcohol-free formula that provides long lasting, frizz-free fly-away control and shine for curls, waves, weaves, wigs, wraps and braids. Deep conditioning Olive and Tea Tree Oils help to provide nourishment and shine. Perfect for natural hair, short styles and molded styles. Great fly-away control for protective styles.
HOW TO USE IT
Apply foam liberally and evenly to towel dried hair. Style and shape as desired. Allow hair to dry completely before taking down.
African Pride® Olive Miracle® formula is enriched with Extra Virgin Olive Oil for the ultimate in silky smooth deep conditioned hair and a moisture-rich healthy scalp. Use regularly to help stop breakage, split ends, and dryness. Perfect for blow drying, maintaining short hair styles, and moisturizing curly styles. Moisturizes to help repair dry, damaged hair, provides a healthy-looking sheen, and protects against the effects of chemical processes and styling tools.
HOW TO USE IT
Use daily, applying a small amount into hair from roots to ends. Do not rinse out. Style as usual.
FEATURED INGREDIENTS
Olive Oil, Tea Tree Oil
African Pride - Olive Miracle Growth Oil Treatment 8oz
This blend of Olive Oil and Tea Tree Oil hydrates, softens and conditions hair while treating scalp. Helps prevent dryness and improve manageability. Daily use promotes healthy hair, scalp, and skin. Excellent as a hot oil treatment.
African Pride Olive Miracle® Natural Salon Care Heat Protection & Shine Mist is a weightless formula that shields against heat, humidity and frizz. Olive and Tea Tree Oils help to leave hair nourished with a healthy-looking shine. Perfect for straight styling with blow dryers, flat irons, curl wands and other silkening tools. Great as a finisher for weightless, frizz-free shine.
HOW TO USE IT
On damp hair spray on lightly before blow drying or air drying. On dry hair mist hair in targeted sections throughout hair before using flat or curling iron. After styling, mist lightly for a healthy-looking frizz free finish.
FEATURED INGREDIENTS
Olive Oil, Tea Tree Oil
African Pride - Olive Miracle Leave-In Conditioner 15oz
Our new featherlight leave-in conditioner helps protect hair from damage while strengthening hair deep inside for a stronger, healthier look. This hair and scalp strengthening tonic is a unique recipe combining the finest African Miracle herbs and natural ingredients. in just one strep this unique daily treatment conditions and moisturizes hair to help repaid and strengthen dry, brittle damaged hair. Use daily on dry hair or after shampooing on wet hair. This quick absorbing, non-greasy featherlight formula is excellent for added protection before blow-drying.
HOW TO USE IT
Dry Hair: Use as a daily treatment. Work into hair from roots to ends, leave-in. Do not rise out. Style as usual.
Wet Hair: Use after shampooing, relaxing perming, curling, or coloring (always follow manufacturer’s instructions). Towel dry hair. Comb through. Do not rinse out. Style as usual.
FEATURED INGREDIENTS
Olive Oil
African Pride - Olive Miracle Magical Growth Sheen 8oz
African Pride Olive Miracle Silky Smooth Edges is a non-greasy, drip-free edge gel that gives superior edge control for natural or straight styles. Great for ponytails and up-dos.
HOW TO USE IT
Use daily to slick down edges and hold down flyaways, waves or frizz at edges, temples or braid rows. Apply to ponytails to smooth and silken.
FEATURED INGREDIENTS
Coconut Oil, Olive Oil
African Pride - Olive Miracle Super Hold & Smooth Edges 2.25oz
Soften, stretch and defines all textures with Olive Miracle Curls and Coils Texturizer. Enriched with Olive Oil, Shea Butter and nourishing Herbal Extracts combined to deeply condition and moisturize your hair.
African Pride - Shea Butter Curl Styling Custard 12oz
Gives amazing manageability, softness, and shine to naturally curly, wavy, and kinky-coily mixed textures. Defines curls & coils. Tames frizz and elongates curls. Non-sticky, non-flaking formula. Perfect for transitioners.
HOW TO USE IT
After the hair is clean and conditioned, rub a generous amount of custard between your palms. Gently finger comb section-by-section from roots to ends. Continue stretching and elongating curls until satisfied with your curl definition. Set style by air drying or sitting under a dryer for up to 25 minutes.
Natural Styling Suggestions: This non-sticky, non-flaking formula is excellent for finger-styling as well as controlling edges and taming flyaways. Try quick and easy, wash-and-go styles created after showering.
FEATURED INGREDIENTS
Shea Butter
African Pride - Shea Butter Miracle Bouncy Curls Pudding 15oz
This whipped cream is a fabulous styling aid that can be used for setting fluffy finger styles, coils, two-strand twists, braid-outs, and pony puffs. For softer styles, runShea Butter Leave-In Conditionerthrough tresses first, then apply.
HOW TO USE IT
Run a generous amount of pudding between your palms. Gently finger comb section-by-section from roots to ends. Reapply and continue stretching and elongating curls until satisfied with your definition.
FEATURED INGREDIENTS
Shea Butter
African Pride - Shea Butter Miracle Leave-In Conditioner 15oz
This deeply hydrating leave-in treatment tames and nourishes hair for greater manageability, softness, and shine. Enriched with shea butter, African Pride Women's Conditioner is nature's superior detangling conditioner. It helps eliminate dryness while enhancing body, bounce, and shine. It instantly detangles and tames frizz for smooth curls, coils, and waves, nourishing every strand for greater shine and softness.
HOW TO USE IT
Apply a generous amount in the palms of your hands. Smooth onto wet or damp hair. Work through gently from roots to ends. Always finger comb to help loosen tangles and elongate curls. Excellent for use before blow drying hair or using hooded dryer.
Natural Styling Suggestions: Allow hair to air dry to achieve a tighter natural curl pattern. To get looser, elongated curls, try blow drying while finger combing and twisting curls. For straighter styles, use a diffuser or blow dry while gently brushing with a wide-tooth comb. Try applying a light amount every day to styled curls for definition and shine.